66o NORTH Review
Icelandic innovation in outdoor clothing. 66°North combines performance and style for adventurers. Embrace nature with high-quality, sustainable apparel.
ethikl rating
89%
B-Corp Certification?
Good
★★★★★ Rated 4.3 out of 5
Icelandic innovation in outdoor clothing. 66°North combines performance and style for adventurers. Embrace nature with high-quality, sustainable apparel.
89%
Good
At the heart of 66o˚North lies a deep-rooted connection to the environment. Founded in Iceland, which is a land of stark contrasts and breathtaking views, the brand draws inspiration from the challenging terrains and ever-changing weather conditions of the Arctic Circle. The name itself is a nod to the Arctic Circle’s latitude, which runs through this enigmatic region.
66o˚North aims to minimize the carbon and environmental footprint by using responsibly sourced materials and ethical manufacturing processes. This is part of the brand’s strategy to preserve the nature that inspire everyone while ensuring that future generations can have the same experiences as that of their grandparents.
The brand has achieved several certifications, including the most coveted B Corp, which focuses on the brand’s efforts on sustainability and good environmental practices.
The firm has adopted a holistic approach towards circularity in order to minimize the harm caused to the environment during the manufacturing and distribution processes of the brand. As part of its net zero goals, the firm is consistently investing in green energy initiatives.
66o˚North is also developing the electric fleet as part of its strategy to lower employee fuel consumption and carbon emissions. The electric fleet strategy has allowed 66o˚North to reduce carbon emissions by 26% in 2022 compared to the year before.
Furthermore, by implementing stricter waste management and control measures, we successfully achieved a remarkable 35% reduction in our environmental footprint in the year 2022.
The brand received B Corp certification in January 2022. The Overall B Impact Score received by the brand is 93.5. The governance score currently stands at 9.8, whereas the environment score is at 33.1.
Apart from the B Corp Certification, the brand has also achieved various other certifications including OEKO-TEX® Standard 100, GRS (Global Recycled Standard), and Responsible Down Standards Downpass (RDS), among others.
66o˚North is actively seeking to increase the usage of recycled materials in their manufacturing processes. Furthermore, the firm is also expanding on upcycled, biodegradable, and organic natural fibers.
66o˚North collaborates with reputable accessories and fabric suppliers, prioritizing the utilization of materials that are not only certified but also traceable to the most stringent standards available.
Biodegradable and recycled materials are the top focus of 66o˚North and the brand is planning to further use these in their product lineups.
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